Tuesday, 14 April 2015

Evaluation Question 2


How effective is the combination of your main product and the ancillary texts?

What were you trying to achieve in your main production? Was this also reflected in the two advertising
products?
In our main production, our original idea was to help not only imply clues but also confuse the audience in wondering why David's life was not normal or ordinary. To do this, we decided as a group to help imply some clues such as in the radio trailer where David says that he has no shoelaces and the secretary says his shoelaces are undone suggesting that something dark and malevolent was occurring and, as a result of it, the world that David was living in wasn't normal. To do this, as a group, we all decided to help give some clues but not give everything away in order for our twist to work effectively and for the audience to be able to piece together the clues we had implied through the poster, radio trailer and the film.

The Radio Trailer

A Radio Trailer is a older way of advertisement in which a trailer for a film is played on air for the radio so it can help promote the film and gain a massive audience for its release. However, due to the fact that it is an older way of advertising a film, not many people nowadays now do radio trailers as they are able to mass market an audience.

Researching Radio Trailers

When we researched radio Trailers, we decided to look at radio trailers that were within our genre. Because of this, I decided to look at drama and sci-fi and I found it hard to locate them as not many radio trailers are made nowadays for films as they are a bit old. However, I was able to find some and made a post to help our group understand what radio trailers contain. (To see the post then please use this link) We then consulted one another and started to plan after realising that a radio trailer needed sounds from the film, character voices, miscellaneous voiceover and music We then discussed the ideas we had and then started to create our radio trailer.

Producing our Radio Trailer

For this production, we decided to use a radio trailer in order to help us show a new form of advertisement towards the film and also to help give away some clues such as the type of genre the film was, what the film could be about and what it could contain. We decided to use the voice of David to help the audience understand his confusion as within the film David uses minimal dialogue so we decided that David should speak to not only get the audience introduced to the character but to also understand his personality. We created a script in which Sophie and I recorded our voices on a phone so we could easily transfer it onto a system like GarageBand. Sophie and Beth then transferred the music and sounds onto GarageBand in which the would clip the voices together and would also put Emma's recorded voice from the film into the radio trailer as well as being able to upload our voices. We then uploaded the music from our film and then we uploaded it onto YouTube in
 which we were able to promote our film and show that something wasn't right in David's world without giving away too much of the story.
The Radio Trailer Script








The Poster

A poster is a more well known piece of advertising which is used nowadays in which again it helps promote a film both online and offline. Because they are accessible and easy to make, they can be accessed via the internet and on banners to help get a mass market audience.

Researching about Posters

When I looked at posters, I decided to look at a poster which was similar to our film and decided to look at The Source Code as the story tells about a man who lives a repetitive life and as a result of this, I felt it was something we could use as inspiration for our film and we could use ideas from that film. Whilst this film was a action thriller, I felt because it was similar to psychological drama and we could use ideas from the poster and its advertisement ideas. Again, to help the group understand what my ideas were, I decided to use an analysis of the poster on a blog post so everyone could see it and see what they could use and what was necessary as the poster does not give much away about the plot of the film. (To see the post then please use this link)

Creating the Poster

When we were all working on the poster of our film, we decided as a group to hint that something wasn't quite right and yet it was something the audience wouldn't be able to work out the twist. We decided as a group to create individual posters and I suggested rough ideas with the background looking fuzzy to give the idea of the game glitching but in a subtle way. We all decided to create our own poster which would be both hand drawn and done on Photoshop and after creating it we decided to pick who would create who would be the person to create the final poster. Due to the fact that Sophie had more experience with Photoshop and was able to operate it in a more sophisticated way, we decided that Sophie would create the final poster after taking on suggestions we had given to her to put on the poster such as the slogan to hint that David's life was repetitive and little which inspired us from 'Edge of Tommorrow'. After then reviewing the poster, we felt as a group it suited the film as it was very subtle yet gave clues to what our film could be about and what it could contain.

Edge of Tomorrow Slogan
My Rough Hand Drawn Poster
My Rough Photoshop Poster





















The Final Photoshopped Film Poster
Feedback from our ancillary texts

After we had created the texts, we decided to posts and ask people for their views and opinions. One of the big things they were fans of the slogan and that 'It gave a interesting approach to the film as well as giving an exciting concept towards the film.' They also felt the Radio
Trailer made sense after seeing the film as one of the biggest comments our audience said was that they were confused about the plot and by having David's voice then they were in a position where a lot of things made sense about why he had no shoelaces and also why he had concerns about the day. We therefore felt this was somthing which was very good and helpful for us as we had wanted to gain a response that was not just only informative but also very pleasing for us to hear about the feedback and what our film could do.

Conclusion

Overall, I feel that by using our ancillary texts then we have been able to produce a unique and yet project without giving the twist away. I feel this has been because we all have had similar ideas and we have been able to elaborate and create a story about something so simple yet effective and exciting. The audience has also been able to bring a connection with the film as there have been confusion within the film but now our audience has been able to understand the purpose of our story and finding out that the film is more about finding yourself and with the help of this, people have understood what the film is about and why we chose to use these decisions within our ancillary texts.








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